Product Communication Disorder – What it is, Why it Happens, and What it Costs


Date: Thursday, June 23, 2022
Time: 02:00 PM Eastern Daylight Time
Duration: 1 hour

New research shows that existing workflows for creating, sharing, and using product and process documentation at US manufacturing firms are riven with challenges, resulting in significant negative impact on business.

In this webinar, Canvas GFX CEO Patricia Hume will share some of the findings from the research, which is based on a survey of over 500 US manufacturing professionals in Q1 2022. She will look at the operational problems manufacturers are managing in relation to their documentation processes, what is causing those problems, and the ways in which they are damaging the business – from missed sales, to delayed time to market and product downtime.

Join this webinar to learn about:

  • The primary drivers of persistent bottlenecks in the creation and delivery of critical product and process documentation
  • The biggest challenges associated with accessing and using documentation
  • How problems with documentation are intricately connected with company performance

Register Now!

Patricia Hume
Canvas GFX

A dynamic leader whose career in software and high tech spans four decades, including 20 years at C-level, Patricia Hume is responsible for the creation and execution of the Canvas strategic vision. With a wealth of cross-functional experience and deep operational expertise across large companies and microcaps, Patricia specializes in driving sustained growth and high-impact turnarounds.

Prior to joining Canvas, Patricia was chief operations officer at iPass, Inc., where she led global customer-facing activities, including sales, marketing, product, business development, strategic partnerships, operations, and customer support until the company’s acquisition in February 2019.

She has also served as chief revenue officer at Convio, senior vice president of Global Indirect Channels at SAP AG, group vice president of Avaya’s SMB Division, and CEO and president of VerticalNet Markets. She held numerous senior management positions during her 18-year service with IBM and Lotus.

A passionate advocate for diversity in tech, Patricia also volunteers for a non-profit organization focused on serving disadvantaged communities in Boston.
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